Sales of IPC Media’s music title NME fell 14.3 per cent to 29,020 in the first half of 2011.
Overall circulation figures for music magazines were up 22.6 per cent on the previous year, but this down to the ABC debut of free magazines The Stool Pigeon, Propaganda and DIY Magazine.
Bauer’s publishing director for Kerrang!, Q and Mojo, Rimi Atwal, said: “Bauer’s influential music brands continue to dominate in the UK, underlining the loyalty of our highly engaged audiences and our commitment to delivering the best content in a 360 experience.
“Our magazines sit at the heart of our multi-platform music brands, which have never been more connected with their passionate and influential audiences in print, online, radio, events, TV, podcasts, social media and our world renowned awards.”
Mojo ; Bauer Consumer Media ; 87,262 ; -4.8%
Empire Bauer Consumer Media ; 171,013 ; -4.5%
New Musical Express ; IPC Media Ltd ; 29,020 ; -14.3%
I have copy and pasted all this research from
www.pressgazatte.co.uk
The research that is useful to me is the "New Musical Express ; IPC Media Ltd ; 29,020 ; -14.3%" as i am looking to do a magazine just like NME and this tells me that NME sale figures have decreased by 14.3% so maybe i should change some things and make my magazine similar but different to NME as demand is falling.